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Scaling Your Tech Business into the US from a Sales and Marketing Angle

October 14 @ 11:00 am - 2:30 pm EDT

Learn about the key business components to consider when expanding your business into the United States.

Expanding into the United States from Canada in the time of COVID19 has the potential to grow your business as the market is ten times the size of Canada. Companies often fail because they make mistakes that can be avoided with proper insight and planning.

In this virtual interactive session, we review the “TOP 10” things you need to consider when expanding into the US from a sales and marketing perspective and providing strategies to enhance success and mitigate risks. We will be linking directly with the Los Angeles Office of Pivotal Arc via Zoom for this presentation. Pivotal Arc works with Global Tech Companies looking to reach new markets in the United States and Canada.


Participant Eligibility and Information

This program is FREE for Haltech and other Regional Innovation Centre clients. Contact communications@haltech.ca for a promo code.



Pete Sprukulis – President of Sprouticus and Marketing Mentor for Haltech

A Marketing and Sales Executive specializing in High Tech Growth and ”Adjacent” Markets allowing businesses to (re)define themselves and earn a competitive advantage to drive sustainable results through innovative messaging.

A “Complex Market Development Catalyst” that helps make change happen as directed by the market; much like a market whisperer. Proprietary advanced techniques used in understanding needs, defining solutions and then integrating all elements of the go-to-market plans. By leading in a matrixed organization, ensures success in developing new markets, customers and business units.


October 14
11:00 am - 2:30 pm EDT
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